"This is a great flat iron. I have long, thick curly hair and it only takes me about 20 minutes to iron my hair perfectly straight(using the highest setting). I run it through the section of hair maybe twice. It stays straight for days (although i do have to touch it up on the ends a bit each day). It also does not snag and pull my hair as others I have purchased. My daughter uses it and she has thick layered hair and it works great for hers. When used with a protection product, this flat iron is worth every penny and an excellent alternative to a Chi which is triple the price."

Pros: it's pretty, t glides through easily, it heats up fast and cools down fast too
Cons: it might snag if your ends are uneven, might snag if going from natural color to color, treated hair

"Ok I bought one of those cheap $15 "ceramic" plated irons and it was great until the plating started to come off and snag my hair. I decided to go to the store and buy this one because it was ceramic/tourmaline and was about $49. Sometimes you have to spend more for better results. It came with a sample of 'One 'N Only Ceramic Silk Thermal Protection Flat Iron Creme' that works along with flat irons. Lo and behold it made my hair beautifully strait and shiny especially with the sample that came with it. Since my hair is naturally curly it takes about 3-4 passes through each section of hair. MY hair also stays strait when its humid/wet outside. IT also heats up and cools down fast which it an extra bonus. Had it for about 5 months and it still works."